How To Create a LinkedIn Posting Strategy (+ Why You Should)

February 12, 2025

With over 67 million companies using LinkedIn, standing out takes more than just having a presence. To cut through the noise and capture attention, businesses need clear, intentional LinkedIn posting strategies that drive engagement and foster meaningful connections. 

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LinkedIn

10 Tips and Tricks for Increasing LinkedIn Post Engagement

February 10, 2025

With over one billion users across 200+ countries, LinkedIn is a go-to platform for professionals looking to connect, share insights, and grow their brands. But with so many posts flooding feeds daily, engagement is what determines if your content gets noticed—or disappears.

Social Strategy

5 Great Restaurant Brands Who Nail Their Social Media

February 5, 2025

Five restaurant brands crushing it on social media right now—and what you can learn from their success.

BRAND AWARENESS AND LOYALTY

Google Business Profile: What it Is And How to Use It

February 5, 2025

Manage your business's Google listing with Google Business Profile and ensure that your customers have reliable information about your business straight from the source.

Instagram

Sked's Updated Instagram Grid Planner

February 4, 2025

Imagine. You've painstakingly designed the perfect post to fit the 4:5 ratio, only to see it look…off on your profile grid. The edges get sliced off, and suddenly your design just doesn’t hit the way you wanted. Annoying, right?

Sked News

A Bold New Look for Sked Social

January 29, 2025

In the fast-paced world of social media, staying the same is not an option. Sked Social has always been about empowering social media professionals to simplify, streamline, and succeed. But as the industry evolves, so must we. That’s why we’re thrilled to unveil our bold new look, a rebrand that reflects not just who we are, but who we strive to be for you.

Google My Business

Google Business Profile and Local SEO: The Ultimate Guide

January 24, 2025

Google Business Profile does impact SEO by increasing CTR, showing direct links to your individual products and services, and also displays the last ten posts you've made.

Social Strategy

How the Best Agencies are Using Social Listening

January 23, 2025

Here’s how the best in the biz are doing it—and how you can, too!

Social Strategy

How to Embed Social Listening into Your Social Media Strategy—Without Breaking the Bank

January 20, 2025

You don't need to buckle your budget to reap the rewards of this valuable strategy.

TikTok

Where Are American ‘TikTok Refugees’ Going Next?

January 15, 2025

With the ‘TikTok Ban’ due to take hold, here’s a round-up of the shortform video platforms vying for US eyeballs.

Social Strategy

Social Listening vs. Social Monitoring: What’s the Difference?

January 10, 2025

What exactly are social listening and social monitoring? What’s the difference? And how can they work together to supercharge your strategy?

Social Strategy

Your Social Media Checklist for 2025: A Step-by-Step Guide

January 6, 2025

Whether you’re looking to fine-tune your content, strengthen team workflows, or set fresh goals, this guide will help you kick off 2025 with confidence.

Social Strategy

What is Social Listening and Why Does Your Brand Need It?

December 18, 2024

Social listening has become a vital tool for companies looking to understand their audience and stay competitive in today’s fast-paced digital landscape. But what exactly is it?

Agency Growth

Smart Budgeting 101: Tips for Social Media Agencies

December 11, 2024

The demand for social media expertise is huge. But running a social media agency requires more than creativity—it also needs smart financial planning.

FOLLOWERS AND ENGAGEMENT

How to Post Quotes on Instagram (+6 Tools for Making Quote Posts)

November 26, 2024

Wondering how to post incredibly engaging Instagram quotes? Here are the best practices, techniques, and tools to use.

Instagram

How to Promote Your YouTube Channel on Instagram

November 21, 2024

Here's how you can get content-hungry Instagram viewers to your YouTube channel.

FOLLOWERS AND ENGAGEMENT

How to Use Boomerang on Instagram (+ Boomerang Effects)

November 14, 2024

What do you do when an Instagram photo seems like not enough to tell the story and creating a full video clip feels like too much work? You send an Instagram Boomerang, of course. In this guide, you’ll learn all about it.

Instagram

Instagram Trends & Memes to Try This Week: November 2024

November 7, 2024

Searching for an Instagram trend to fill out your content calendar this week? Say no more.

FOLLOWERS AND ENGAGEMENT

13 Tips for Making Creative & Engaging Reels on Instagram

November 7, 2024

Want to avoid getting lost in the endless scroll of the Reels feed? Here's what you need to do to stand out on screen.

FOLLOWERS AND ENGAGEMENT

9 Instagram Feed Ideas (+ Examples from Aesthetic IG Grids)

November 5, 2024

Keeping your Instagram grid fresh can be a constant struggle. We took a look at some of the highest performing feeds out there and summed up what they do best. Take a look!

Instagram

Using Hashtags to Level Up Your Instagram Game

October 28, 2024

Hashtags have long been Instagram's secret sauce for content discovery and engagement. But with algorithm updates and new features like voice-to-text detection and captions on Reels, the game has changed.

TikTok

How to Get More Views on TikTok in 2024

October 25, 2024

The boost of awareness you can get from TikTok for your business or personal brand is immeasurable. But how do you get cut through on a crowded platform, and create videos that will generate views?

Agency Growth

How to Measure the Success of Your Social Video Campaigns

October 16, 2024

Every social media agency knows that video is a crucial part of the picture—but how do you prove the success of a social video campaign to clients? We'll walk you through it step-by-step.

Social Strategy

7 Best Social Media Reporting Tools: A Comparison Guide

October 14, 2024

Agency Growth

How to Conduct a Social Media Report: A Step-by-Step Guide

October 11, 2024

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